MARCH LA.B is a france-made luxury timepiece brand that strikes a balance between modern l.a. style and French heritage detailing. The brand’s designs embody opposite yet complimentary aesthetics and create a new transversal time zone. MARCH LA.B b is a tribute to the timeless elegance of vintage watches. Rooted in vintage inspiration, these timepieces are refined in their simplicity and assert the philosophy that less is more.